3D Taxi Tops
Ubiquitous Advertising with 3D Taxi Tops
If you want your products advertized throughout the city, then you should look for an ad space that’s found all over the city as well. What could be more ubiquitous than bus shelters? They’re taxis. You find them everywhere, they greet you from the airport, and you’re forced to mingle with them in the heavy rush hour every weekday. In other words, they’re the perfect ad space, which is why a lot of companies are now turning to 3D Taxi Tops for their advertising needs.
Limitless ideas
You can make use of any concept for your 3D Taxi Tops as long as you can find the right graphics people to work on it, and as long as the design fits into your budget. It can be lit, or opaque, depending on your advertising needs. Solid taxi tops look really good during the daytime, but they’re not that attractive at night. On the other hand, fluorescent iconic 3D Taxi Tops would look attractive during both daytime and nighttime, but they might be more expensive because of the mechanisms which need to be installed to the taxi.
Coming from all angles
When you’re conceptualizing three-dimensional taxi tops, just remember that these need to look good in all angles. That means that the ad space needs to look good from the tops and all of its sides. If you’re designing 3D Taxi Tops for a cola drink, for example, the taxi top better look like an enlarged version of the soda.
Always work with the icon that people would most strongly associate with your brand. If it’s a toilet paper ad, having rolls of generic toilet papers on top of the taxi might not work strongly as unique identifiers. You might want to use an icon (like a puppy or a baby) which you used in your television ads. Just make sure that they’re attractive to your consumers.
Costing vs. Profits
It’s easy to go overboard when you conceptualize your 3D Taxi Tops, but you need to consider your budget as you go. How many taxi tops do you plan to rent? How much will this cost you and can you breakeven in a few months with the profits? You can either make a simple 3D taxi top concept which you can apply to more taxi units, or you can make a complicated design which would cost more money, but would only be applied to a limited number of taxis. The choice is yours.
Forming your Team
You should look for a company that can make these taxi tops for you within your budget without compromising the aesthetic value of the advertisement. These taxi tops may also get damaged during your promotion period, so whenever you can, close a contract which includes repairs. You would want to work with expert graphic artists which specialize in this kind of advertising tool. Some 3D companies are strong when it comes to posters, but poor when it comes to bigger projects like taxi top installations. Read reviews first, and weigh your options.
